My family sitting in the middle of where our future home will be!

In this episode of The Endgame Entrepreneur, Kassie shares her personal endgame vision: building a life on 30 acres in North Carolina with space for family, events, and a deep connection to nature. She discusses how she and her husband, a military family nearing retirement, have intentionally planned for this dream, using tools like MindMeister to align daily actions with long-term goals. Kassie also talks with her eight-year-old daughter, Coco, about her own aspirations, ranging from becoming an architect to owning a Chick-fil-A or moving to a big city. The episode highlights the importance of setting clear goals, making intentional choices, and taking small but meaningful steps toward a dream life. Kassie encourages listeners to reflect on their own endgame, stay focused on their vision, and take consistent action to make it a reality.

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(0:01 – 0:20) Introduction to the Podcast

The episode begins with the host, Kassie, welcoming listeners to The Endgame Entrepreneur. She introduces the podcast’s concept, which is focused on exploring the stories of business owners and their motivations for starting their businesses. The discussions also revolve around the key turning points, goals, and what it takes to achieve those goals in the entrepreneurial journey.

(0:20 – 1:38) The Podcast’s Philosophy and Focus

Kassie sets the tone for the podcast by emphasizing that the journey of entrepreneurship is not only about financial gain but about pursuing something meaningful. She mentions that in addition to business topics, they will explore life, pop culture, and the moments in between, acknowledging that how entrepreneurs live their lives along the way is just as important as their ultimate goals. Kassie encourages listeners to subscribe to the podcast, stressing that the “end game” of entrepreneurship should be aligned with deeper values and aspirations.

(1:38 – 1:56) Kassie’s Personal Endgame Vision

In this section, Kassie shifts the focus to her personal “end game” goals. She shares her dream of living on 30 acres of land in North Carolina, complete with a garden and a petting zoo, which she describes as her vision of a peaceful, nature-filled life. Additionally, she expresses the desire to use the space for hosting small events and weddings. Kassie acknowledges that this is a large goal but expresses excitement about how her current work is contributing to paving the way for this future.

(1:57 – 2:12) Involving Her Daughter, Coco

Kassie introduces a twist to the episode by involving her 8-year-old daughter, Coco. She shares that she intends to ask Coco about her vision for the future, reinforcing that her end game is family-centered. Kassie wants to ensure that her family’s desires are considered as part of her larger vision and highlights the importance of involving her daughter in these discussions.

(2:13 – 2:42) Reflecting on the Family’s Move to North Carolina

Kassie reflects on her journey toward realizing her end game, starting with a conversation with her husband about life after his military retirement. Having moved every two to three years due to his service, they both wanted to find a more stable, slower lifestyle in the future. They began considering various locations and even visited places like West Virginia and Virginia before deciding on Western North Carolina. This section illustrates their evolving vision of settling down after years of constant movement.

(2:43 – 3:04) The Search for Land and Future Plans

The couple discussed wanting a lot of land and a slower life, preferring rural settings over cities. This led them to explore different regions, with Kassie looking for land opportunities and making trips to various states. Eventually, Kassie turned to her great uncle for advice on financing undeveloped land. This resulted in a visit to a 32-acre farm in Western North Carolina, which immediately became the focus of their future plans. This farm now represents the “bullseye” of their vision for a stable and fulfilling future.

(3:04 – 3:35) Imagining the Farm’s Potential

Kassie describes the farm as an ideal location where her family can live, work, and grow. It would allow them to be connected to nature and pursue outdoor activities, as well as professional passions like hosting events. Kassie envisions her husband, a former military man, hosting primitive camping bachelor parties, and she also wants to create a space for “escapes events.” She emphasizes the importance of integrating personal and professional aspects of their lives, ensuring they align with their broader goals.

(3:36 – 5:26) Using MindMeister to Structure Goals

Kassie introduces an app called MindMeister, which she uses to visualize and structure her goals. She explains that MindMeister helps create a diagram of one’s life, with their name at the center, surrounded by different aspects of their personal and professional life. She talks about how it is a “brain dump” that allows one to map out values, goals, and dreams, and then link these elements together. By revisiting this map each year, Kassie has found it incredibly useful in tracking progress and adjusting goals. She reflects on how using this tool has helped her focus on long-term goals, such as the family compound and farm, which are now a reality.

(5:26 – 8:04) Shifting Perspective and Manifestation

Kassie shares how the process of creating and revisiting her MindMeister map has changed her perspective on manifestation and vision boards. She acknowledges that simply cutting out magazine images and pasting them on a poster board doesn’t guarantee success, but she sees how visualizing and reflecting on one’s goals shifts their mindset and influences decisions in life and business. She encourages listeners to adopt a similar practice, as it can significantly impact how they make decisions in both their personal and professional lives. She also emphasizes that no dream is too big and that embracing vulnerability when setting large goals is crucial.

(8:05 – 12:46) Aligning Business with Personal Goals

Kassie advises entrepreneurs to ensure their business decisions align with their end game. She suggests revisiting business offers that may not serve the broader mission or values and eliminating or revamping those that don’t contribute to long-term success. She encourages listeners to think about their end game, not just in terms of business growth, but in terms of where they want to be in their personal life as well. She invites listeners to reflect on what they want for themselves in the next decade, where they want to live, and who they want to be around. By considering these aspects early, entrepreneurs can make better decisions that serve their greater goals.

(12:47 – 13:01) Interview with Coco

Kassie transitions to an interview with her daughter, Coco. She asks her about her future dreams, and Coco shares her aspirations to be a dog walker and an architect, expressing interest in designing and building structures. Kassie reflects on how Coco’s dreams align with her own past interests in architecture, offering support to help Coco explore those passions further. This section shows the importance of nurturing and discussing dreams within the family, reinforcing the theme of aligning personal and professional aspirations.

(13:03 – 14:08) Coco’s Vision for Her Future

Coco expands on her future goals, mentioning her desire to combine architecture with carpentry, such as building furniture or even houses. She envisions herself as a boss who would manage others to build projects but not do the physical construction herself. Coco also expresses an interest in owning a Chick-fil-A franchise, showcasing her entrepreneurial spirit and leadership aspirations. This moment highlights the contrast between Kassie’s more established end game and Coco’s youthful yet ambitious visions.

(14:08 – 15:13) Imagining Coco’s Dream House

Kassie wraps up the discussion with Coco by asking about her dream house. Coco’s answer is that she would like her own room in their future home and a large three-story house when she’s older. This simple yet insightful response emphasizes Coco’s sense of independence and desire for space, tying into her broader aspirations for autonomy and success.

The section showcases how children’s dreams can evolve in response to their environment and the conversations they have with their parents. It reinforces the podcast’s theme of dreaming big and aligning one’s present actions with long-term goals.

(15:13 – 15:33) Coco’s Views on Family and Future Plans

The conversation continues with Coco reflecting on her future family life. She humorously shares her desire not to go through the pain of pregnancy and childbirth, suggesting she doesn’t want a big scar, but adds that it would still be “cool” to have children. Kassie reassures her that she doesn’t need to make those decisions now, highlighting the freedom Coco has in shaping her future.

(15:33 – 17:20) Coco’s Dream of Moving to the City

Coco reveals her dream of moving to the city when she turns 18. Although she acknowledges that she might initially go to college or live in the country, her ultimate goal is to live in New York. She mentions her plans to live with her friends in an apartment in the city, indicating her independent nature. Coco also shares her concerns about storms and expresses a desire to move somewhere without them, pointing out that she is particularly afraid of tornadoes and hurricanes.

(17:21 – 17:53) Future Locations: Texas, Tokyo, and Hawaii

When asked where she might want to live, Coco lists Texas, Tokyo, and Hawaii as possibilities. She is intrigued by Texas because of its shopping opportunities, something she learned about from her grandmother, Mimi. This section highlights Coco’s growing interest in different places around the world, showcasing her adventurous spirit and wide range of interests.

(18:00 – 18:33) The Beauty of Tokyo

Kassie connects Coco’s mention of Tokyo to her own experiences living in Okinawa, Japan. Coco describes how she has seen beautiful images of Tokyo, particularly snowy mountains and flowers, further fueling her fascination with the city. This conversation showcases her appreciation for different cultures and landscapes, reflecting her open-mindedness and curiosity about the world.

(19:30 – 19:53) Coco’s Dream of Owning Three Dogs

As the conversation winds down, Coco shares a more lighthearted goal of having three dogs when she grows up. She explains that with three dogs, each could have a best friend, ensuring that even when one is absent, the others can still play. Kassie jokes about Coco’s potential for accumulating a large number of pets, highlighting her playful and caring nature.

(19:53 – 20:17) Reflections on Family Goals

Kassie lovingly reflects on the conversation, emphasizing how much she enjoys hearing about Coco’s dreams and aspirations. She expresses gratitude that Coco and her friends already discuss their future plans and visions. Kassie ties this back to her own goals, noting that the daily actions she takes are all steps toward her larger end game and that these efforts benefit not just her but also her family, setting an example for her children.

(20:17 – 22:17) The Importance of Setting Goals and Consistent Effort

Kassie continues by discussing how setting clear, intentional goals is crucial in building the life you want. She emphasizes that achieving one’s dreams requires consistent effort, determination, and a clear vision. Kassie encourages listeners to be purposeful with their time and to continue taking small steps towards their big goals. She stresses that even though the journey may not always go as planned, perseverance and focus will lead to progress. Kassie also mentions revisiting her MindMeister tool every year as a way to track progress and ensure alignment with her end game.

(22:17 – 23:07) Conclusion and Call to Action

As the episode wraps up, Kassie invites listeners to reflect on their own end game and consider the steps they are taking today to make their dreams a reality. She encourages engagement through social media, emails, and her newsletter, expressing a desire to hear about listeners’ goals and dreams. Kassie finishes with a reminder to keep moving towards your ultimate end game, staying focused and committed to the process.

(23:07 – 23:21) Farewell and Thanks

In the final moments, Kassie thanks her listeners for tuning in, expressing her hope that today’s episode has inspired new ideas or motivated listeners to take action towards their own goals. She closes with an invitation to connect through her newsletter and social media, reinforcing the message of community and shared growth.